Being original matters

Being original matters

If imitation is the sincerest form of flattery, surely plagiarism must be a compliment of sorts. So someone said to me recently when I told him how a fellow student had copied, word for word, a short assignment I’d posted on an online forum.  “It must be...
Giving back to the community

Giving back to the community

One of the things I’ve realised in the year or so since founding Frolic PR is how much I want to support the community the company is a part of.  I’ve lived in Whakatane 10 years and, while I wondered what I’d got myself in for that first year, I can’t...
Big plans for 2020

Big plans for 2020

It’s already three weeks into the new year so we’re a bit late writing about our 2020 goals, but in our defence we’ve been enjoying a lovely holiday. We’re now fully rested and ready to sink our teeth into the year and get on with the many projects...
Everyone needs a role model

Everyone needs a role model

If you’re lucky enough, you’ll have a mentor, someone who inspired you and perhaps continues to do so. There’ll be someone who motivated you to get into your chosen field, who gave you your start, who cheered you on and never wavered in their belief that you could...
In the beginning, there were books

In the beginning, there were books

A childhood spent reading led to a lifelong passion for words, says incurable bookworm Justine McLeary. When I was two, my mother tells me, I could read certain words in the local newspaper. At six, I was spelling words most 12-year-olds had yet to master. On my...